Sunday, April 19, 2015
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Multi-Media for Millennials

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According to a recent survey by Androit Digital, 45% of millennials (ages 18-33) say digital ads combined with traditional offline channels (print, TV, radio) are equally or more effective in influencing their brand decisions than either channel standing alone.  How are you incorporating multiple digital and offline channels to reach your millennial audiences?  What are your results?



Playing to Win!

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Plan a multichannel marketing strategy that scores big.


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A Deep Clean

post image Postal rates got you down? Tempted to cut back on mailing to protect the budget? Don’t compromise this critical customer contact and retention tool. Instead of mailing less, let’s look at five ways you can mail smarter.


Want to see more industry articles to help with your higher education/nonprofit marketing? Check out the Lexinet701 blog.


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